Let the Chips Fall as they May!

Welcome to Sin City, where fortunes can be made, but are far more often lost in a single hand. America’s Adult Playground, it is a rare occasion that a city’s slogan is as true as “What happens in Vegas stays in Vegas”, but this campaign has a cast of characters who are doing what they can to ensure that happens.

Always a high stakes city, the economic downturn has resulted in fewer and fewer people coming to sample the city’s nihilistic delights. Struggling to ride out the recession, the city is a harsh place, with broken dreams littering the neon lighted sidewalks.

And that’s not even counting the monsters.